Shans Allergy Merchandise is a UK-based, purpose-driven brand dedicated to improving allergy awareness, safety, and everyday wellbeing for people living with allergies and those who support them. Founded by a working mother with lived experience of navigating allergies in real-world settings, the brand was created to address a critical gap: practical, visible, and inclusive allergy resources that extend beyond products into education and prevention.
Living with allergies is not just a medical issue – it is a social, emotional, and safety challenge that affects children, young people, families, educators, and professionals alike. From classrooms and campuses to workplaces and public spaces, allergies are often misunderstood or underestimated. Shan’s Allergy Merchandise exists to change that through visible tools, informed conversations, and engaging learning experiences.
What We Do
Shans Allergy Merchandise delivers a combination of allergy-focused products and educational workshops designed to support awareness, communication, and confidence.
Our product range includes:
- Allergy journals to record triggers, symptoms, medical information, and appointments.
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Our Allergy colouring book for children to help them to learn about the 14 most common allergens.
- Allergy wristbands, lanyards, button badges and other awareness accessories that provide clear visual alerts in everyday environments.
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Educational merchandise that supports self-advocacy and informed decision-making
Alongside our products, we provide flexible, informative, and engaging allergy awareness workshops for educational settings, including:
- Primary schools
- Secondary schools
- Colleges and universities
Our workshops are designed to be age-appropriate, inclusive, and interactive, helping students understand:
- What allergies are and why they matter
- How to support peers with allergies
- The importance of awareness, empathy, and safety in shared spaces
Each workshop includes practical takeaway resources, ensuring learning continues beyond the session and supports long-term awareness within the setting.
Our Mission
Our mission is to normalise allergy awareness through visibility, education, and practical tools.
We believe that people should not have to repeatedly explain or defend their allergies, and that educational environments should be equipped with the knowledge and resources needed to keep students safe. By combining products with workshops, we help build confident individuals and informed communities.
Our Values
- Awareness: Knowledge saves lives, and visibility reduces risk
- Accessibility: Support should be clear, inclusive, and easy to use
- Representation: Allergy experiences are diverse, and our work reflects that
- Empowerment: Education and tools enable confident self-advocacy
- Impact: We focus on real-world change, not just good intentions
Why It Matters
Allergies can be life-threatening, yet they are still frequently dismissed or misunderstood. Shan’s Allergy Merchandise was created from the belief that education and visibility together lead to safer outcomes – in schools, universities, workplaces, and beyond.
We also recognise the emotional impact of living with allergies – the anxiety, constant planning, and responsibility placed on individuals and families – and aim to reduce that burden through thoughtful design, practical education, and community-focused action.
Looking Ahead
Shans Allergy Merchandise continues to grow with a long-term vision that includes:
- Expanding educational workshops across the UK
- Developing additional learning resources for schools and higher education
- Partnering with educators, organisations, and community groups to embed allergy awareness into everyday practice
At its core, Shans Allergy Merchandise is about turning awareness into action!